Room00 Next Gen Hospitality will invest between 330 million and 420 million euros in 20 new hotels in Portugal, Spain, Italy and the United Kingdom throughout 2026.
According to the hotel chain, “the strategy includes the addition of 20 new properties and 1,421 rooms.”
Portugal will be one of the group’s growth focuses, with an estimated investment of between 60 and 80 million euros, concentrated mainly in Lisbon and Porto. In these two markets, Room00 plans to add three new properties, providing approximately 217 additional rooms.
“Portugal has established itself as one of the most dynamic urban tourist destinations in Europe in recent years, Lisbon and Porto combine strong international demand with very attractive historic centers for the development of urban hotel projects”, explains the executive president of Room00, Ignacio Requena.
The plan is supported by the €400 million financing round concluded in 2025 and led by the international fund Kings Street, and “the investment strategy will focus mainly on the acquisition and repositioning of urban hotel assets”.
“Specifically, 80% of the capital will be allocated to the purchase of existing hostels and hotels […] while the remaining 20% will be directed to strategic developments aligned with the platform’s growth in prime urban locations,” the statement reads.
Collectively, the planned new additions will bring more than 750,000 potential customers annually to the group’s network.
“We are at a very exciting time to invest in urban hotels in Europe, there is a clear opportunity to reposition well-located assets and adapt them to new travel trends, our objective is not just to grow, but to build a coherent network of urban accommodation in the main European capitals”, said the executive president, in a statement.
Room00 aims to consolidate its position as a leading new generation urban hospitality platform, a model focused mainly on millennial and generation Z travelers that combines ‘design’, technology, flexibility and central locations in major European cities.
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